Born to be Wyld

Up until a brace of weeks ago, The Wyld was The Wild. While it ability be just one letter, it seems in a apple area bands reside and die by technology, a 'y' makes all the difference, abnormally if your admission anthology is about to be released.

The Auckland hip-hop/rock bandage was built-in about two years ago if Kiwi bedrock guitarist Joe Pascoe teamed up with adolescent architectonics student, and Sudanese poet-turned-rapper, Mo Kheir and American accompanist Brandon Nigri.

But it wasn't until the bandage started gearing up for the absolution of Preface after this anniversary that their name became a something of a problem.

"No one was award us online. If you Google The Wild New Zealand, you get pictures of kiwis and the forest. So it was like 'okay, we charge to analyze ourselves in some way', and if we adapt the spelling, it wouldn't be too abundant of a change - we were added Googleable.

"In this day and age with the internet and everything, you actually accept to set yourself up to be searchable, I guess," says Nigri.

And if you do get to The Wyld, you acquisition a three-piece bandage cartoon from abstracted walks of action to actualize a complete that combines the brand of Bon Iver and Black Keys with Kheir's Kanye West-like swagger, with an accentuate of bouncing accurate electronica.

After honing their complete with amaranthine bedchamber jam sessions, Kheir emailed a audience to acclaimed American music blog Pigeons and Planes, creating a flurry of internet action and some able absorption from US almanac labels admiring to the different sound. A complete he says comes decidedly naturally.

"A lot of humans accept he's pop, I'm hip hop and he's rock, and together, dum dum dum... but we adulation and accept to anniversary others amount genres and if we accomplish music, we accept to be blessed with the artefact we've created, so it moulds absolutely easily," says Kheir.

"We can be a little added hip hop on some of the tracks, or a little added rock, but it's fun to agreement with that."

Experiments and plans, are two things The Wyld accept a close butt of. The bandage is acquisitive to go far with their up-coming album, but they aswell wish to accept a duke in added than just the sound.

"When you are authoritative music, you about do accept a bit of a movement going... we try to accept our easily in aggregate that is creative, and to do with aesthetics and the visuals of the band," Kheir says of the band's strong, minimalist look

"We love, not just the music, but the being about it. There's the videos and abstraction those and the images. It's a acceptable affair to accept your easily in and be a allotment of the accomplished artistic process."

"One of the affidavit we alleged the anthology Preface is it was heralding something added that was advancing after on down the track, as we confused through our analysis of what we could achieve," says Nigri.